Have you ever paused mid-scroll on Instagram and wondered why everyone suddenly looks adorably flushed and half-awake? Chances are you’ve been seeing Igari makeup, a ...

Sandal season is here, and you know what it means: it’s time to show off your toes! Instead of sticking to the usual pinks and ...

Whether it’s the heartfelt confessions or the unforgettable kiss, romantic comedies have a special way of capturing the magic of love. One of the most ...

Some makeup looks ask for sharp lines or heavy powders. Not this one, though: the watercolor cheek trend is all about that soft, dewy flush. ...

After seasons of high-shine makeup and filter-like finishes, the shift toward softer skin is starting to show up everywhere and butter skin is the latest ...

Back-to-school season doesn’t have to call for a full makeover. If you’re getting ready in a shared dorm bathroom or racing to make it to ...

Blue eyeshadow is making a comeback, and it’s perfectly suited for the modern era. After years of muted palettes and barely-there tones, this bold hue ...

Fireworks aren’t the only thing worth watching this Fourth of July. For instance, a bold eye look can add impact to whatever you’re wearing. These ...

Do you know that flush your cheeks get after spending time in the sun? That’s the idea behind sunkissed makeup, the look that leans into ...

Makeup doesn’t age you overnight. However, the wrong habits can slowly shift your features. Some of the most common makeup practices can deepen shadows or ...